Client Portfolio > Mark Henry Fashions
Women's Wholesale Clothing
Mark Henry Fashions is one of the nation's leading women's fashion wholesalers. Selling to retailes all over the country, Mark Henry Fashions published printed catalogs from which customers placed their orders. Additionally, a Special Promotions division was created specifically for off-price items such as mother-of-the-bride, prom dresses, and career wear.
Each season, they had to send the catalog off to be digitized and uploaded to their existing website. The site had no search capability, no ability to inform customers when items were no longer available, no ability to add new items when needed during the season, and the site could not grow as their inventory grew.
Mark Henry Fashions was given a brand new layout and a complete graphic redesign to bring the site up to date and to convey a more feminine look.
The new Mark Henry Fashions website was given the ability to be database-driven. Customers now have the ability to find specific items via an advanced search feature as well as viewing items by catalog, manufacturer and promotional section.
The back-end, or website administration, section is a password-protected area in which the site owner can add, edit or delete items, manufacturers, collections, and item images. All changes made are immediately reflected on the front-end of the website.
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